Know your fans
We have the inside track on fan data, meaning you get a peek inside how fans think, why they cheer, where they live.
The Most Comprehensive Fan Data on the Planet
- Global Platform: Gain a deep understanding of your fan base across sports, leagues, events and teams from a single, comprehensive platform
- Brand Insights: Strategically identify and assess partnership opportunities based on the tracking of brand metrics directly tied to fan segments
- Sponsorship Impact: Benchmark the impact of sponsorship activations among fans exposed to those partnerships
- Integrated Purchase Data: Analyze brand ownership and retail purchase data integrated with fan research
On-demand analytics at your fingertips
- Comprehensive view into sports fans’ interests, media behavior, brand attitudes and purchasing habits
- Know what fans watch, listen to and buy, and how it impacts sponsorship effectiveness
- Extensive fan behavior data to drive new fan acquisition, increase engagement and respond to changes in fan sentiment